Wayhome Music & Arts is a three-day music and arts festival held at a camping festival grounds in Oro-Medonte, ON. Canada. For Wayhome's promotional piece, I wanted to create a kaleidoscope of patterns and colours to reveal the names of the artists attending this year's festival. The kaleidoscope will reveal layers of colours, patterns, and shapes that follow the festival's brand and create excitement for people attending the festival.
Creative Direction: Nicole Clarizio
- May, 2017